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Why “The Right Lanes”?

Our entire economic system is the result of a single person having vision for something that solves a problem or meets a need and then identifying strategies to make that vision a reality. It certainly means something when you think about it that way. However, what it has become is big business with no vision, and one goal - to make as much money as possible taking prisoners along the way.

Sure, making money is a great goal, but when it results in the downfall of our entire economic system and detriment to millions of American families there is a problem and a lot that needs to be done to repair it.

The Right LANES is a small, community-based solution to a huge problem. But we must start somewhere. We know now that the economic dead end we have found ourselves in was a direct result of being in the wrong lane, following wrong business practices, and looking at the wrong big picture.The Right LANES was founded to bring people back to the basics, ultimately putting ourselves and our small businesses in the right lane back to economic recovery.

In coming up with the concept, we recognized that it was the professional women around us who were continuing to stimulate the economy during a time when most were not spending. After a lot of brainstorming (and thought provoking red wine) we came up with ‘Ladies Advancing a New Economy’ thus, The Right LANES.

It is a small movement that has started off strong and will continue to grow with a big picture goal of supporting small and family-owned businesses, independent service providers and nonprofit organizations.

For us, back to the basics means that we understand that our entire economic system is the direct result of small and family-owned businesses striving to sustain. They employ our neighbors, utilize our local vendors, support our local nonprofits, and generate tax income for our towns and cities. If we go back to patronizing these businesses we can help start the process over again, allowing these businesses to continue meeting customer needs and solving customer problems.

We hope many others will get in the right lane with us as we follow this road to economic stimulus. Join us on LinkedIn, Facebook, or follow us on Twitter to see how you can get on board.

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